How to write a book

‘When creative is your job title, you have to keep earning it’ – author, poet, sculptor and memoirist Guinotte Wise @noirbut

Guinotte Wise is currently two people. Guinotte the sculptor, making found objects into quirky metal creations. There’s also Guinotte the writer, who has published poetry, novels, short stories – and most recently a memoir in essays, Chickens One Day, Feathers The Next. That’s about all the other people he’s been, of which there are quite a few.

Guinotte Wise with Geiger counter guitar made by another rogue creative, his friend Chris Simmons

But let’s start with writing and sculpting. Creativity seems to have been welded into his DNA. He says:

My great-uncle Jack Gage Stark was a pretty well-known California impressionist painter back in the 1930s to 50s, and I met a relative at the one family reunion I attended, Maude Guinotte, who was a sculptor and a wonderful character. She worked in clay and bronze. One of many stories about her; she bought a new Chrysler convertible to drive to the coast, hated it, traded it for another after a couple hundred miles, disliked that one, traded it, so the (perhaps apocryphal) story goes, it took maybe five Chryslers to get the trip done.

And my mom wrote Dorothy Parkeresque poetry from time to time—really good sardonic stuff.

You’ve also been a bullrider, ironworker, labourer, welder, funeral home pickup person, busboy, warehouse worker, bartender, truckdriver, postal worker, ice house worker, horse groom, paving field engineer. How did those happen?

I started working and squirrelling away money at 12 or so—I thought we were bankrupt and that meant people coming and taking the furniture and carpets. I kept money in a desk drawer against this catastrophic time, after I spent some for necessities like a Red Ryder BB gun ($3.79 at a local hardware store). I worked hard at a lot of jobs from then on. I should be a millionaire by now, but that pinnacle escaped me.

A bullrider, though! How did you get work as a bullrider?

I went to bullriding school in Texas, and, before that, I’d hung around jackpot rodeos in little towns, watching then competing. You go to the arena office, show your affiliation card, pay a fee, draw your bull. Then you’re on your own, you and that bull.

It was not lucrative. I remember a very good bullrider, when asked by a local radio station how much he made in a year, said $15,000 (this was back in the 50s), then they asked what his yearly expenses were: he said $20,000. When asked why he did it, he said, “Too lazy to work, too nervous to steal.”

And a funeral home pickup person?

That came up when I was in art school. I worked nights, from 6pm to 6am. I had to wear a suit and get a decent haircut. If nobody died, I would sleep or study, talk to the night people. From 6 to 10 I’d usher people into state rooms, to see friends or family at rest. People die at night a lot; a night man named Verne and I would pick them up in a hearse.

I have to tell you this one; Verne and I went to pick up a deceased person, and it was 3am. Verne would always lay on the gurney and sleep while I drove to the house or hospital. At a stoplight a carful of partying girls drove up next to us and started laughing and hollering at me; they could see Verne in a suit laying with his hands on his chest—then he sat up to see what all the noise was and they burned rubber for a block getting out of there. The stories I have about that job.

Assuming these jobs were a process of self-discovery, what did you discover?

I discovered one night while having a cigarette and watching the smoke from the crematorium next to the mortuary that I was increasingly bummed by this job, although I liked the people and the pay was decent, but I just had to find something else. I had turned 21, and I got a job bartending at The Jubilee Room, a reporters’ bar, a cops’ bar, a sports figure bar. A Damon Runyonesque mix. I liked it there. And I could slide freebies across the bar to school buddies.

How did this colour your writing and art?

I’d say all my jobs coloured my art and writing, especially the construction jobs, bridges in Nebraska, Oklahoma, Texas and Minnesota.

You settled into a career as a creative director in advertising. Why that?

It was what I’d wanted since high school. Everyone tried to talk me out of it—you know, the ‘starving artist’ stuff. I started on the art side in a bullpen, and graduated to an office, had some shops of my own, worked at big agencies. It can be precarious; when creative is in your job title, you have to keep earning it.

In advertising, as in any business-oriented writing, I presume you had to write to constraints. Now you don’t. Any thoughts on that?

Actually the discipline was wonderful. Sometimes in print ads you had wordcounts and the art director would ask you to cut 35 characters so he could fit it to a graphic. You do it, and you know what? It’s better copy.

Also, you had to write around industry restrictions and client dictums—one client said no contractions, which can look awfully stilted and  school-teacherish in ad copy.

I’ve written four books of poetry, books of short stories, a novel, an essay collection, and I’ve killed some darlings—not enough, I’m sure, and I must admit, it was sometimes comfortable writing to rules in an agency situation. But try to write a 30-second TV commercial for a car. Daunting. 60-second radio, better, but no pictures—you’d better know how to make pictures in the mind. I credit NPR in helping me do that. And Stan Freberg, what a genius.

Why does sculpture appeal to you?

I can’t answer that in any conventional way. I’m not being difficult—I just can’t. It’s a fugue state with me. Time becomes non-time. I used to do assemblages as a kid and a day would elapse.

You describe your style as ‘found object’ art. Your newest book, Chickens One Day, Feathers The Next is similar – the found objects of a life. A bit about rodeo riding. A bit about advertising. A bit about motorbikes. Most of all, it’s about liking the things that make us who we are. Tell me your version.

That’s a very good version right there, your version.

I love that title. Do tell me more.  

There’s an essay in the book with that title; it’s something a very good friend used to say if the newspaper headlines mentioned a prominent death; he said it when JFK was killed. I think it was juju against the reaper. Rudy served in Vietnam, three tours, wounded twice. He was a captain in the USMC and when they stuck him behind a desk he quit. He bought into a ski resort in California, had a position with a big drug company. He was killed by a carjacker in Fresno. It’s his title.

Where do you write?

In a kitchen breakfast nook. Though I have a great mid-century modern office in a loft in a separate building—a studio we built for my wife’s silversmith work. I just slide into that booth in the morning, and only get up to do my walking periodically, or various chores.

Everyone who reads my blog knows I’m fond of horses. How do horses figure in your life?

In Chickens there’s an essay ‘The Horse Worrier’ which opens ‘Horses haunt my life’. As you know, Roz, they are so, so special. They’ve owned me for over 50 years. Fascinating, wonderful, giving creatures. I was privileged to know them, have them as friends.

One of my poetry books is titled Horses See Ghosts, and they often appear in the other poetry books as well.

You write everything – poetry, essays, short fiction and novels.

How do you decide what form an idea deserves?

I think I save horses for poetry. Nonfiction can start anywhere; presently as a list of things I just don’t get (NFTs, crypto, atrocities of Russians in Ukraine, Lego, $50,000 bottles of bourbon, Kanye, Heizer’s ‘City’…). I have a half-finished private eye book, some ideas floating around, a possible screenplay…

What’s the weirdest response you’ve had to any of your works?

I don’t know if it qualifies as weird, but I had a sculpture show in Santa Monica, shipped a dozen big pieces out there, and it sold out. I’m lucky to sell four pieces a year here in the Midwest. Go figure.

Also, a well known agent in New York read a piece of mine in a lit mag, contacted me and asked if I had a novel ready by any chance. I sent it to him. He said, in effect, have you got another one ready?

In all that, are there themes or life questions you always return to?

As a subject I like good bad guys who win over the bad guys. No one is all good, no one. I’ve known some really good bad guys, bikers, loners, marchers to their own drumbeats. People I met in paving, construction, rodeo, heavy equipment advertising, horses, writing, farm people, biking. Hot rod enthusiasts. A cop or two. Real hippies.

What is Guinotte wise about?

There was a kid whose folks were mean; they gave him a box of horse manure for Christmas. He looks at it, brightens up and says, ‘There’s got to be a pony around here somewhere!’ Optimistic. That’s me.

I’ve been flitting through your pictures on Facebook. At random, I’ve picked this.

Tell me about it.

My favourite gloves. I wore ’em today when I upended the big flower urns after a hard freeze last night. I have a dozen pairs of new mule-skin Wells-Lamont gloves, and heavy-duty Tillmans, and I reach for these. That was a postcard for my last show at The Hilliard Gallery in KC. I didn’t have any sculpture finished enough to shoot, so I used those gloves to say I’d been working.

That is admirably resourceful. Some quick-fire questions.

Hooves or Harleys? Harleys don’t die, but they also don’t nicker and gallop up when they see you.

Early mornings or late nights? Early to bed, not so early to rise. Love bed. Love sleep.

Any near-death experiences? Right now, I’d say.

Are you louder on the page or louder in real life? Page. Big talker on the page.

Find Chickens One Day Feathers The Next here.  Find Guinotte at Facebook, at his website and tweet him at @noirbut

There’s a lot more about writing in my Nail Your Novel books – find them here. If you’re curious about my own work, find novels here and my travel memoir here. And if you’re curious about what’s going on at my own writing desk, here’s my latest newsletter. You can subscribe to future updates here.

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